akukho ndawo yokuya ngaphandle kokugoduka ngexesha lobhubhani, abathengi bajike bapheka ukuzonwabisa.Ukubhaka ekhaya, ukugcoba kunye nokuxuba i-cocktail kubangele i-25% ye-spike ekuthengiseni izinto zasendlini ngo-2020, ngokwedatha evela kwiQela le-NPD.
“Ishishini lezinto zasendlini belishushu kakhulu,” utshilo uJoe Derochowski, umcebisi weshishini lasekhaya ePort Washington, e-NPD esekwe eNY.“Abathengi bajike ukukruquka okubangelwa ngubhubhani kwaba lithuba lokuzama ukupheka.Siqala ukubona ukwehla kancinci xa sithelekisa nonyaka ophelileyo, kodwa intengiso isephezulu kakhulu xa ithelekiswa no-2019. "
Idatha ye-IRI ibonisa ukuba kuzo zonke iziteshi, ukuthengiswa kweedola zezixhobo zasekhitshini ezingekho zombane kwixesha leeveki ezingama-52 eziphelile ngoMeyi 16, 2021, zikhule nge-21%, i-drinkware yanda i-20% kunye nokugcinwa kwekhitshi ngaphambili kwe-12%.
“Ngalo lonke ubhubhane, i-OXO yabona ukonyuka kokutya kwezixhobo zethu ezininzi, ezintsha kunye nezakudala,” utshilo uRebecca Simkins, umphathi wezentengiso kuzwelonke we-El Paso, eTexas esekwe uHelen weTroy's OXO brand."Imikhwa yabathengi unyaka wonke igxile kucoceko, ukugcinwa, ikofu kunye nokubhaka, okwenze ukuba iimveliso ezintsha kwezi ndawo zifikeleleke ngakumbi kwaye zifunwa."
NgokukaSimkins, abathengi bafumanisa izixhobo kunye nezixhobo kumajelo eendaba ezentlalo, ngokukodwa ividiyo, ebenza bakwazi ukubona iimveliso zisebenza kunye nokuthengisa okushushu.“Silindele ukuba abathengi baqhubeke nokucokisa izakhono abaqale ukuzakha ngexesha lo bhubhani, kubandakanya ukubhaka, ukulungelelanisa ikhaya, ukupheka, ukwenza ikofu kunye nokucoca nzulu,” utshilo.
Njengoko abathengi beqhubeka nokuba nomdla ngakumbi ngokulungiselela ukutya ekhaya, amacandelo athile ezinto zasendlini angabona aqhubeke ejonge phezulu.Ukuthengiswa kwe-bakeware kwakunamandla ngakumbi ngexesha lobhubhane - idatha ye-NPD ibonisa icandelo nge-44% yokukhula konyaka-enyakeni kwiinyanga ezintathu eziphela ngo-Agasti ka-2020 - kwaye abathengi babonise umdla oqhubekayo wokubhaka ekhaya.
Kwi-podcast ka-2019 malunga ne-cookware kunye neendlela ze-bakeware, u-Erika Sirimanne, intloko yekhaya kunye negadi e-Euromonitor International eseLondon, uphawule ukuba abathengi bagxile ekonwabeni ixesha elichithwe ekhaya, kwaye banqwenela ubulula, impilo kunye nokuba sempilweni ekhaya."Le ndlela yokubuyela kwisiseko ibangele imfuno yokubhaka ekhaya," utshilo uSirimanne.
Ngelixa ubhubhani ubumba iintlobo zokutya abantu abaphakwayo-umzekelo, ukuthengiswa kweepani ze-Bundt zekeyiki zonyuka xa kwabelwana ngokutya kwaba yinto engathandekiyo - njengoko abathengi banciphisa izithintelo kwiindibano, uDerochowski ucebisa abathengisi ukuba bahlale bebukele utshintsho olufihlakeleyo kwindlela abathengi abalungiselela ngayo kwaye bakhonze ngayo. ukutya, kunye nokulungelelanisa ii-assortments zabo ukubonisa ezo ndlela zintsha.
Ngelixa abathengi baya kuqhubeka beyila ngokupheka kwabo, uLeana Salamah, i-VP yokuthengisa kwi-Chicago-based International Housewares Association (IHA), ibona ithuba elikhulu lokubuya kokuzonwabisa ekhaya.
“Emva kweenyanga ezili-15 zokulolonga izakhono ezitsha zokupheka, abathengi bakulungele ukuzisebenzisa ekuhlanganiseni iintsapho zabo kunye nezihlobo kumakhaya abo emva kolu kwahlukana ixesha elide,” utshilo uSalamah.“Oko kubonisa ithuba elikhulu lezinto zetafile, i-barware, amalaphu kunye nezinto ezilungiswayo.Ukongeza, imele ithuba elikhulu lombane wasekhitshini oququzelela indibano-cinga iiraclettes kunye nee-oveni zepizza ezipheka ngokukhawuleza. "
Ukupheka Kuhamba Kakhulu
Abathengi bathathe i-grilling kwinqanaba elilandelayo ngexesha lobhubhani, kwaye iingcali ziqikelela ukuba akukho kubuya ngamva.Iiholide zenkampu, iindibano zepizza zangolwesiHlanu kunye neeresiphi ze-Thanksgiving turkey ezifuna ukutshaya zonke zincede ukukhula kwamafutha ngaphaya kwegesi engundoqo kunye neenketho ze-charcoal grill, ngokutsho kwe-NPD.
Xa abathengi abaninzi behlisa ukutya kwabo kwenyama, abathengisi banokulindela ukugxila ngakumbi kwimifuno eyojiweyo kunye nezixhobo zokunceda abathengi ukuba bazorise.Ingxelo yamva nje evela kwi-Euromonitor ifumanise ukuba ukwanda kolwazi lwezempilo ngexesha lo bhubhani kuthetha ukuba abathengi bebengapheki kuphela ekhaya, bebesenza nomzamo wokupheka ukutya okunempilo.Imifuno eyojiweyo khangela loo bhokisi.Umbhali ophumelele ibhaso lokupheka uSteven Raichlen ubiza unyaka ka-2021 “ngunyaka wemifuno eyojiweyo,” kwaye uqikelele ukuba abathengi baya kube besosa imifuno efana “neokra, iiertyisi kunye neebrussels zihluma kwisiqu.”
Idatha ye-NPD ibonisa ukuba iimveliso zokosa ezikhethekileyo ezineethegi zexabiso eliphantsi zibe negalelo elikhulu ekuthengisweni kwempahla yasendlini, kwaye izinto ezifana neegrill eziphathwayo, ii-oveni zepizza kunye neefrayizi zeturkey zaziphakathi kwamacandelo akhula ngokukhawuleza kudidi ngokweyunithi yokuthengisa.Lo mkhwa ukhuthaze ukuthengiswa kwezixhobo zegrill, ebone intengiso yedola yonyuka nge-23% kwiiveki ezingama-52 eziphela nge-29 kaMeyi, 2021, ngokutsho kwe-NPD.
ivenkile engaphakathi kwisakhiwo
Abathengisi baphakamisa ii-assortments zabo ze-in-line kunye neengqimba kwimiboniso enethuba kwezinye iindawo zevenkile ukuvusa ukuthengwa kwempahla yendlu.
“Ukuhlala ngaphandle ngokubanzi kukhulu ngoku, kwaye abathengi baye banobuchule bokwenene ngeendlela zokwandisa ukusetyenziswa kwendawo yabo yangaphandle ngaphaya kwamaxesha onyaka esintu,” utshilo uSalamah."Ndibone iimveliso ezininzi ezitsha zokugcada ziphuma ezenza ucoceko lube lula kwaye luququzelele ukugcoba ebusuku, izibane ezininzi zegrill, kunye nezixhobo ezikhanyisayo."
Abathengi bakwajonge izixhobo zokoja ezikumgangatho ophezulu njengoko bezama iindlela ezintsha zokoja kunye neencasa.I-OXO isanda kwazisa i-OXO Outdoor, umgca wezixhobo zokupheka ezisebenzayo eziphezulu ezilungiselelwe ngaphandle.Ngelixa loo mgca uya kuthengiswa kuphela e-Kent, e-Wash.-based-sporting goods specialty umthengisi REI, luphawu lokuba abathengi bazimisele ukuhlawula ngaphezulu iimveliso ezikumgangatho ongcono."Sisebenze kunye neqela le-REI ukuchonga iqoqo le-capsule yezixhobo ezivela kwikhathalogu yethu eyenza imisebenzi yangaphandle ibe ngcono ngakumbi, ukusuka ekuphuhliseni ikofu ukuya ekucoceni inkampu," kuphawula uSimkins."Okwangoku senza uphando ngezinto ezintsha ezinokubakho kwindawo yangaphandle, esiza kuzibhengeza njengoko sisondela ekusungulweni kwazo."
I-NPD's Derochowski iqikelela ukuba njengoko abantu beqhubeka nokonwabisa ngaphandle, amacandelo ezinto zendlu ezinxulumene nokonwabisa ngaphandle ziya kunika amathuba kubathengisi ukuba babambe ngakumbi intengiso yempahla yasendlini."Zonke izinto ezinxulumene nokonwabisa ngaphandle, ukusuka kwi-decor ukuya kwi-tabletop, zinyuka kakhulu," utshilo.
Iivenkile ezinkulu zithatha ithuba lokuthengisa ngesantya esiphezulu sokuthengisa njengoko abathengi bephumela ngaphandle.I-Rochester, i-NY-based Wegmans Food Markets kutshanje ibonise i-melamine serverware kunye nezibane zangaphandle, ezithengisa ukusuka kwi-$ 89.99 ukuya kwi-$ 59.99, kwi-cap yokuphela ngasemva kwevenkile.Umboniso ubonise itafile yangaphandle kunye nezihlalo ezibekwe kunye nokulungelelanisa i-dishware kunye neelinen zetafile.Sisibhengezo esicacileyo sokuba ihlobo lilapha, kwaye ikhonkco linazo zonke iziseko ezigqunyiweyo zokonwabisa ngaphandle.
Amanye amatyathanga afumene iindlela ezahlukeneyo zokuthumela loo myalezo.Imiboniso yokungena kwivenkile kwivenkile yakwaShopRite, eqhutywa lilungu leKeasbey, iNJ-based Wakefern Food Corp. umthengisi cooperative, kutshanje ibonise iigill eziphathwayo, iiskewers kunye neplasticware, ukongeza kwiicondiments kunye nesnacks.
Ukuyixuba
I-mixology yasekhaya nayo iyanda.Uvavanyo lwamva nje lwabathengi olwenziwe nguDrizly, iqonga le-e-commerce esekwe eBoston, libonisa ukuba ngaphezulu kwesiqingatha sabo bavotelwayo bathi benza ii-cocktails ezininzi ekhaya ngexesha lobhubhani, kwaye phakathi kwabo benze njalo, ngaphezulu kwesiqingatha baceba ukuqhubeka. ukwenza njalo kwixesha elizayo.Idatha kaDrizly ibonisa ukuba intengiso yeemixube, i-bitters kunye nezinye izithako ze-cocktail zinyuke kakhulu eqongeni ukusukela ngoMatshi ka-2020.
Uluhlu lubonisa ithuba elongezelelweyo kubathengisi.Idatha ye-NPD ibonisa ukuba isiselo sadubula ngexesha lo bhubhani, ngokuthengiswa kweeglasi ze-margarita, iiglasi ze-martini kunye neeglasi ze-pilsner/pub zinyuke nge-191%, 59% kunye ne-29%, ngokulandelelanayo, kwiinyanga ezintathu eziphela ngo-Agasti ka-2020 xa kuthelekiswa nonyaka ongaphambili.
"I-Barware kunye ne-cocktails zikhulile, ngakumbi izinto ezikuvumela ukuba uzame."utshilo uDerochowski."Iibhula zeHighball kunye neeglasi zemargarita zenze kakuhle kakhulu."
I-Wegmans inikezela ngeenyawo ezi-4 zendawo engaphakathi kunye ne-roller eyongezelelweyo e-aisle ukubonisa kwi-barware.Ukusuka kwi-barware kunye neglassware ukusuka kwii-True Brands ukuya kwizincedisi zewayini ezisuka kuMvundla, zombini ezise Seattle, ikhonkco levenkile enkulu ineemveliso ezininzi ezahlukeneyo zeemixologists zasekhaya.Ngexesha lexesha lokonwabisa langaphandle, Igrocer isandula ukubonisa i-acrylic martini kunye neeglasi zemargarita kunye neemagi zesinyithi zaseMoscow imeyile kwisivalo sokuphela ngasemva kwevenkile.
Namatyathanga acela umngeni kwindawo anokuthi alale kwi-end cap okanye i-aisle display ye-plastic drinkware okanye izincedisi zewayini kufutshane neendawo zabo zotywala okanye zomxube.
Uzinzo Top of Mind
Ngabantu abatya ukutya okuninzi kangaka ekhaya, icandelo lokugcinwa kokutya ngokwendalo liye lahamba ngexesha lo bhubhani."Ukugcinwa kokutya kube yindawo eqaqambileyo kwicandelo, kodwa njengoko siqala ukubuyela emsebenzini nasesikolweni, kuya kufuneka uphathe ukutya, ngoko ke udidi kufuneka luhlale luqinile," kusho uDerochowski.
Uphando lwakutsha nje lwe-NPD lubonisa ukuba ukunciphisa inkunkuma yokutya kuphezulu kwengqondo kubathengi, kwaye umdla kwiimveliso zokugcina ukutya ezizinzileyo ezijolise ekuncedeni ukunciphisa inkunkuma ziye zakhula.Ukuthengiswa kwee-vacuum sealers, umzekelo, ngaphezulu kokuphindwe kabini kwiinyanga ezintathu eziphela ngo-Agasti ka-2020, ngokwe-NPD.
I-IHA's Salamah ibona iinketho ezininzi zokugcina ukutya eziyi-dishwasher- kunye ne-microwave-ekhuselekileyo, kwaye yandisa ubomi beziqhamo kunye nemifuno.“Abanye bade balandele imihla yokuphelelwa lixesha kwaye bafake nemiyalelo yokufudumeza kwakhona,” uyamangaliswa."Sikwisiqingatha sesibini esihle sika-2021."
"Siyaqhubeka nokwenza izinto ezintsha kwindawo yokugcina ukutya, ingqokelela entsha yezinto eziqhutywa ngenjongo, izikhongozeli ezingavuziyo kunye nezixhobo zokuthengisa, i-OXO Prep & Go," utshilo uSimkins.Umgca, oya kubandakanya uluhlu olubanzi lwezisombululo zekhonteyina ezinokuphinda zisetyenziswe kuyo yonke into ukusuka kwi-snacks kunye nesidlo sasemini ukuya kwisidlo esipheleleyo, iya kuqaliswa kweli hlotyeni kunye nezikhongozeli ezisithoba zokuvuza kunye ne-dishwasher-ekhuselekileyo.Yenzelwe ukupakishwa efrijini okanye ukuthatha uhambo, izitya ziya kufumaneka njengeesethi kunye neeyunithi ezivulekileyo zomntu ngamnye.Izixhobo zibandakanya i-lunch tote, ipakethe yomkhenkce, umgcini we-condiment, isethi yebhotile ecudiweyo, kunye nezixhobo zensimbi ezingenasici ezipheleleyo kunye necala lokubonelela ngayo yonke into abathengi abaya kuyidinga ukuzisa ukutya kwabo kunye nabo.
Ngasekupheleni konyaka odlulileyo, i-Atlanta-based Rubbermaid yazisa i-EasyFindLids Food Storage Containers kunye ne-SilverShield yoKhuseleko lweMveliso ye-Antimicrobial, iindidi ezintsha zezixhobo zokugcina ukutya ezihlala zihlala kunye nezakhiwo ze-antimicrobial ezakhelwe ngaphakathi ezinceda ukukhusela ukukhula kweebhaktheriya ezivumbayo kwiimveliso ezigciniweyo.
Ngenye into entsha yecandelo, i-Orlando, i-Fla.-based Tupperware Brands Corp. kutshanje yandise iphothifoliyo yemveliso ye-ECO + kunye ne-Lunch-It Containers kunye nabagcini beSandwich, iimveliso ezenziwe ngezinto ezizinzileyo zokusingqongileyo.
Ixesha lokuposa: Aug-13-2021